On supported models, Photographic Styles intelligently adjust specific colors in different parts of your photos to create a customized look. The style you select applies automatically to all photos you take, but you can make adjustments in Camera or edits later in the Photos app.
On iPhone 18 Pro models, you can also adjust the texture of a photo, for example, to soften skin or add film grain. Before you take a photo, you can also fine-tune a style’s tone, color, texture, and intensity. And you can remove or reset a Photographic Style.
Note: On models that support latest generation Photographic Styles, you can only edit Photographic Styles later in Photos if Camera captures photos with High Efficiency image capture. If you need to turn on High Efficiency, go to Settings > Camera > Formats and tap High Efficiency.
Select a Photographic Style
Selecting a Photographic Style before you take a photo changes its overall mood. You can fine-tune the style’s tone, color, texture, and intensity as well.
- Open Camera on your iPhone.
- Tap the Camera Controls button or swipe up from the camera modes at the bottom of the screen.
- Tap Styles and then swipe left or right to preview the available styles.
- On models that support Photographic Styles 2 and Photographic Styles 3, tap Customize and then do any of the following:
- Adjust the tone and color: Drag your finger on Camera Control Status. On iPhone 18 Pro models, tap Palette first.
- Control the intensity of the style: Drag the slider.
- Change the texture: Tap Texture. Then choose a texture such as Soft Skin, Glow, or Film. Drag the slider to adjust the intensity, or choose Standard to apply no texture. Tap Grain to add film grain to any texture. (Available on iPhone 18 Pro and iPhone 18 Pro Max).
- On other iPhone models, drag the Tone and Warmth sliders to fine-tune the look of the style.
- Tap the Reset button to return to the default value, or tap the Dismiss Styles Control button to close the Style menu.
To reset or change the style you selected, follow the instructions above, then select Standard, or choose a different style.
In the Photos app, you can further refine the Photographic Style values after you take a photo.
Remove or reset a Photographic Style
You can remove your Photographic Style or set a new one.
- Open the Settings app on your iPhone.
- Tap Camera, tap Photographic Styles, and then select Use Standard or choose a different style.










